Strengthening shampoo

Developed for: normal, prone to dryness, dry, sensitive skin.
Key ingredients: plant-based foaming agents, lavender infuse and oil, lipid emollients, plant prebiotic, panthenol, betaine, lactic acid, chelator.
Action: gently cleanses the scalp from impurities; moisturizes, soothes, relieves irritation and itching; supports the hydrolipid mantle, reduces flaking; restores and maintains the natural balance of the scalp; protects the structure from overdrying during rinsing; restores natural shine, softens hair strands; neutralizes the negative effects of mineral impurities in water, helping the scalp and hair maintain balance and comfort.

The composition includes: lavender infusion, plant-based surfactants (Sodium Cocoamphoacetate, Coco-Betaine, Lauryl Glucoside, Sodium Cocoyl Glutamate, Sodium Lauryl Glucose Carboxylate, Decyl Glucoside, Coco Glucoside), lipid emollient derived from glycerin and fatty acids of vegetable oils (Glycerin, Glyceryl Oleate, Polyglyceryl-4 Caprate), plant prebiotic (Inulin), lactic acid, panthenol, betaine, lavender oil, preservative (Benzyl alcohol, Dehydroacetic acid), chelating agent (Citric acid, Sodium Phytate).

INCI: Lavandula Angustifolia Infusion*, Sodium Cocoamphoacetate^, Сoco-Betaine^, Lauryl Glucoside^, Sodium Cocoyl Glutamate^, Sodium Lauryl Glucose Carboxylate^, Decyl Glucoside^, Coco glucoside^, Glycerin*, Glyceryl Oleate*, D-panthenol*, Inulin*, Lactic acid*, Betaine*, Lavandula Angustifolia Oil**, Benzyl alcohol^, Dehydroacetic acid^, Citric acid*, Polyglyceryl-4 Caprate*, Sodium Phytate*.

^ ingredients approved for natural and organic cosmetics by Ecocert / Cosmos / BDIH "Certified Natural Cosmetics" / Vegan
* ingredients of natural origin
** ingredients of organic origin

• Plant-based foaming agents – gently and effectively cleanse sebum and impurities, supporting the natural hydrolipid barrier and pH balance.

• Organic lavender oil and lavender infuse – help reduce scalp reactivity, support sensitive and stress reactions, have a mild antiseptic and soothing profile, and act as a natural conditioner, smoothing the hair.

• Lipid emollients – help maintain the integrity of the scalp barrier, protect hair fiber density, and provide softness and elasticity.

• Plant prebiotic – polysaccharide from chicory root, supports beneficial microflora and skin microbiome balance, reduces the risk of dysbiotic conditions associated with irritation, dryness, provides softness to skin and hair.

• Panthenol – improves epidermal metabolism and hydration, forms hydrogen bonds with keratin, increases elasticity, strength, and shine. Supports skin regeneration, reduces damage, dryness, itching, and accelerates epithelialization.

• Betaine – an osmotic component derived from sugar beet juice, maintains optimal skin hydration levels and protects against moisture loss, promotes softening, conditions the skin, improves texture, and relieves irritation. Contains the natural substance inositol, a structural component of cell membranes that helps maintain natural cellular respiration processes of the skin.

• Lactic and citric acid – maintain a physiologically optimal pH level and help reduce the roughness of the hair cuticle layer.

• Plant chelator – phytic acid from rice, helps bind metal ions and mineral impurities present in tap water, including calcium, magnesium, copper, iron. This helps maintain cleansing system efficiency, reduces mineral deposit buildup on hair surface, and helps prevent “matteness,” dullness, hair stiffness, preserving natural softness, shine, and comfortable condition of the scalp and hair.

How to use strengthen shampoo:

• Comb hair. Thoroughly wet with room temperature water.
• Distribute a small amount of shampoo between the palms and lather.
• If necessary, to increase foaming, add water to the palms while lathering.
• Apply shampoo to the scalp using massaging movements. Massage with fingertips.
• Rinse thoroughly with plenty of running water. Repeat the procedure once more.
• During the first wash, sebum and dirt are dissolved, with minimal foaming. During the second wash, a dense, creamy foam appears and proper cleansing takes place.
• To maintain softness and smoothness of the hair, use the shampoo together with conditioner, masks.
• For maximum effect, hair needs to “adapt” to natural care. Soothe and restore the scalp after exposure to products containing sulfates, silicones, etc. It is recommended to perform exfoliating cleansing of the scalp to remove buildup of film-forming products so that natural ingredients can act directly – scalp scrub and, in case of weakened condition, include in the routine – rosemary lotion, strengthening serum.

Cautions for use: allergic reaction or individual intolerance to the components of the product.